Generative AI has gained significant popularity in recent years. It is capable of creating new content by learning from existing data. It learns, which is a terrifying thought for many, but an exciting advance in technology for others. ChatGPT is one example of a generative AI program that allows users to type in a prompt and receive a very quick response from its programming. You can ask it to redecorate your laundry room, rewrite your own words to make them sound more professional, or even create a newsletter for a school library. In this activity, a simple prompt was used to describe what we wanted the newsletter to provide, and within seconds, ChatGPT created brand-new content and returned an almost ready-to-go newsletter for an elementary school librarian. Below is the prompt that was used and a summary of our experience using AI to create a newsletter.
Prompt Entered: “create a newsletter for an elementary school library, make it fun and upbeat, add upcoming events and contact information, make it for the fall season”
To get started, we tried Canva’s AI tool first, thinking that it would have the best likelihood of creating a ready-to-use newsletter with its templates and design capabilities. Upon entering the prompt shown above, Canva quickly returned “I’m not sure how to create this type of newsletter design yet” and offered to show some newsletter templates. So, we decided to try ChatGPT instead, unsure of the format the newsletter would come in, but more confident that this AI program would be able to handle the content. We entered the same prompt into ChatGPT and, within seconds, received a fully written newsletter. The AI created a catchy title, “Leaf through the Library”, following the requested fall season theme. It developed a welcoming message, a new titles list, makerspace update, reminders, librarian contact information, and a library fun fact. We did not specifically request these features, but learning from previous data, the AI program included them, “knowing” that it is relevant to an elementary school library. ChatGPT even created three fall-themed events to include in the newsletter with dates, times, and event details. It developed a pumpkin patch, book fair, and “Fireside Fridays” activities to be showcased in the newsletter. ChatGPT offered to format this information in different ways, such as a trifold brochure or email content. You do have to pay for premium service to utilize these features once ChatGPT reaches its “free” service limit for the day, so we did not choose those options.
From here, we went back to Canva and selected one of its suggested fall-themed templates and simply copied and pasted the content created by ChatGPT into Canva’s template. It only required a bit of resizing and minor formatting adjustments to fit the Canva template and finish with a polished, professional-looking library newsletter. Here is the final result of this process: Fall Library Newsletter. With a few minor changes to make it actually match the intended library, such as changing the contact information to my actual email and phone number, it would be ready to publish. The library activities could also be edited to match the actual library events, or the prompt could be changed to include the actual library events with date, time, and detailed information.
After discussing the final result with fellow librarians and classmates, we agreed that the final newsletter result is both engaging and informative. Social media communication should be relevant and engaging to patrons, and this newsletter matches that criterion. The content is accurate and correct, but it should always be checked for accuracy before utilizing content because generative AI does make mistakes. It is missing a personal touch, however, because the content is generic and not specific to any particular library. In order to improve the newsletter, it would be essential to add personal details and touches that connect to your specific library. For example, the library reminders stated that library books are due on Monday, and students can check out two books at a time. This may not be accurate for your library, but again, it is easily changed. The formatting and wording are present and can be adjusted to fit your library’s details. Equally important is library branding. Before publishing, I would include my library and/or district branding to create a sense of ownership and market the services provided by my library.
In conclusion, generative AI is a helpful tool for maintaining the library’s social media presence. ChatGPT offered to format the content it created into a number of different options that could be tailored to meet the needs of the intended audience. In practice, I would most likely use the services provided by ChatGPT to write individual sections of a newsletter, rather than creating an entire newsletter with one prompt. For example, I may use the prompt “create a newsletter entry for an elementary school library to advertise the new makerspace area for STEAM education”. By tailoring the prompt to something specific to your library, you are likely to get more personalized results that will fit into your weekly/monthly/seasonal newsletter template.
What would you change about our combined ChatGPT and Canva newsletter?
